A Page Per Treatment
Implants, Invisalign, veneers, whitening, hygienist, emergency. Each with its own page, its own price guidance and its own before-and-after gallery. This is where private patient searches actually land.
Web Design for Dentists
WEB DESIGN FOR DENTISTS
Websites for dental practices that fill the private book. Treatment pages that rank, online booking that works on a phone, and finance options presented clearly enough to convert.
01 / WHY SPECIALIST
Why Dentists Need a Specialist Web Designer
Most dental sites are built to look reassuring and nothing else. The practices that grow are the ones with a separate page for every treatment they actually want to sell — implants, Invisalign, veneers, whitening — because that is how patients search, and a single "Treatments" page cannot rank for all of them.
02 / WHAT YOU NEED
What Your Website Actually Needs
Online Booking
New patient enquiries at 9pm on a Sunday are common. A booking form or Dentally/Software of Excellence integration captures them instead of asking people to ring in the morning and forget.
Finance Presented Properly
For treatments over £1,000, finance availability changes the decision. Monthly figures shown on the treatment page, with the FCA wording handled correctly.
Before & After Galleries
The single most persuasive thing on a dental site, provided consent is documented. Structured so your team can add cases without needing a developer.
Emergency Dentist Landing Page
"Emergency dentist near me" converts at several times the normal rate because the patient is in pain and not price shopping. A dedicated page with today's availability captures it.
GDC-Compliant Content
Advertising rules on claims, titles and imagery are specific. Content written so it stands up to scrutiny rather than being rewritten after a complaint.
03 / PRICING
Web Design Packages for Dentists
Starter
£499
For sole traders & new dentists
- Up to 5 pages
- Mobile-first design
- Industry-tuned contact form
- Basic local SEO
- Google Maps integration
- 2-3 week delivery
Most Popular
Professional
£999
For established dentists
- Up to 10 pages with separate landing pages
- Custom industry-specific design
- CMS so you can update yourself
- Advanced SEO + schema markup
- Google Business Profile setup
- 3-4 week delivery
E-Commerce / Pro+
From £1,999
For multi-location or selling online
- Online ordering / booking / payments
- Multiple practice areas / services
- Inventory or service catalogue
- Per-page SEO
- Stripe integration
- 4-6 week delivery
04 / FAQ
Dentists Web Design FAQs
How much does a dental practice website cost?
Starter sites begin at £499 and suit a single-site NHS practice. Most private practices need the Professional package at £999 for separate treatment pages, before-and-after galleries and a CMS. Multi-site groups with per-practice pages usually run £1,500-2,500.
Will the website help attract private patients?
That's the point of the structure. Private patients search by treatment — "dental implants [town]", "Invisalign near me" — not by practice name. A page per treatment, properly optimised, is what puts you in those results. NHS patients mostly search by location, which is a different and easier problem.
Can patients book appointments online?
Yes. The simplest version is a booking request form that emails reception. If you use Dentally, Software of Excellence or similar, direct integration for live availability is usually possible depending on your plan.
Is the content GDC compliant?
Content is written with the GDC advertising guidance in mind — no unsupported superiority claims, correct use of titles and specialist lists, and care over before-and-after imagery and consent. I'm not your compliance adviser, so your practice should still review it, but it won't arrive full of obvious problems.
How do I show prices without scaring people off?
"From" pricing with a clear explanation of what changes the figure, plus finance shown as a monthly cost. Practices that hide pricing entirely tend to get more enquiries but far worse conversion, because half the callers were never in budget.
How long does a dental website take to build?
Two to three weeks for a Starter site, three to four for a Professional build with treatment pages. The usual delay is clinical photography and treatment copy sign-off, so starting those early keeps things moving.
Ready to Build a Website That Wins Dentists Clients?
Get a fixed quote within 24 hours — or grab a free website audit first to see what your current site is missing.
Get a Free Quote